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Why Apple Released Behind-The-Scenes Footage for an Ad (And Why It's Genius)

Why Apple Released Behind-The-Scenes Footage for an Ad (And Why It's Genius)

In a world full of AI-generated ads, showing real humans making your creative work is now a competitive advantage.

Tom Snyder
Tom Snyder
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Writing Templates, Claude Skills for Marketers, Partner-Sourced Revenue Trending Upward, Jira Replacement

Writing Templates, Claude Skills for Marketers, Partner-Sourced Revenue Trending Upward, Jira Replacement

💎 Best of Last Week's Marketing 5/18/2026

Tom Snyder
Tom Snyder
deep divedeep dive
Why "I Think You Should Leave" Is the Most Underrated Comedy Show on the Internet

Why "I Think You Should Leave" Is the Most Underrated Comedy Show on the Internet

And What Marketers Can Steal From the World's Most Meme-able Sketch Show

Tom Snyder
Tom Snyder
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Find and Fix What AI LLMs Get Wrong About Your Brand, The Future of Link Building, Webhooks for Monitoring Website Changes

Find and Fix What AI LLMs Get Wrong About Your Brand, The Future of Link Building, Webhooks for Monitoring Website Changes

💎 Best of Last Week's Marketing 5/11/2026

Tom Snyder
Tom Snyder
deep divedeep dive
Why The Cheesecake Factory's Marketing Strategy Works

Why The Cheesecake Factory's Marketing Strategy Works

The deliberate machine behind one of casual dining's most recognizable names

Tom Snyder
Tom Snyder
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Product Line Marketing, Claude + Semrush, How AI Is Changing How We Write Emails

Product Line Marketing, Claude + Semrush, How AI Is Changing How We Write Emails

💎 Best of Last Week's Marketing 5/5/2026

Tom Snyder
Tom Snyder
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Quince’s Quiet Luxury for the Masses Marketing Strategy

Quince’s Quiet Luxury for the Masses Marketing Strategy

The referral program, brand voice, and native ads that turned business news into a viral growth engine

Tom Snyder
Tom Snyder
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Futureproof Your Ecommerce Store, Starting a New Role at Unemployed, AEO Tools, Agent Skills

Futureproof Your Ecommerce Store, Starting a New Role at Unemployed, AEO Tools, Agent Skills

💎 Best of Last Week's Marketing 4/27/2026

Tom Snyder
Tom Snyder
deep divedeep dive
How Uno’s Marketing Strategy Plans to Make it Go Bigger Than Ever

How Uno’s Marketing Strategy Plans to Make it Go Bigger Than Ever

The card game that turned memes into marketing

Tom Snyder
Tom Snyder
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Positioning 101, Be The CMO Everyone Wants To Work With, Claude Dispatch, LinkedIn Ranking Just Behind Reddit For LLM Training

Positioning 101, Be The CMO Everyone Wants To Work With, Claude Dispatch, LinkedIn Ranking Just Behind Reddit For LLM Training

💎 Best of Last Week's Marketing 04/20/2026

Tom Snyder
Tom Snyder
deep divedeep dive
How Pink's Window Services Turned Blue-Collar Work Into a Lifestyle Brand

How Pink's Window Services Turned Blue-Collar Work Into a Lifestyle Brand

The referral program, brand voice, and native ads that turned business news into a viral growth engine

Tom Snyder
Tom Snyder
best of the weekbest of the week
IG Stats, Copywriting With NASA, Cheesecake Factory's Current Play, and PR Tools

IG Stats, Copywriting With NASA, Cheesecake Factory's Current Play, and PR Tools

💎 Best of Last Week's Marketing 04/13/2026

Tom Snyder
Tom Snyder
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