Positioning 101, Be The CMO Everyone Wants To Work With, Claude Dispatch, LinkedIn Ranking Just Behind Reddit For LLM Training

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50% of software buying decisions involve 5 or more people

And two-thirds of those buyers shift what they care about somewhere in the middle of the process. But most ABM motions still roll everything up to a single account score and treat the entire buying committee the same way.

So what’s the solution?

On May 6, Influ2 is hosting a live webinar with Devin Reed (The Reeder) and Ed VanderBush (LiveRamp) to dig into the three things that quietly kill buyer momentum, and how to solve them.

If you run an ABM program, this is one you don’t want to miss.

Top Content

🏠 [Article] Positioning 101: How to live rent-free in your best clients’ minds – How you talk about yourself if how your audience thinks about you.

📱 [Article] Claude Dispatch and the Power of Interfaces – What an agent that sits on your computer can really do when controlled from your phone.

🫶 [Podcast] How To Be the CMO Everyone Wants To Work With – Interview with Dave Kellogg at the Exit Five Marketing Leaders Retreat

🤯 [LinkedIn Post] Hardly anyone has realised that ~25% of AI answers now come from LinkedIn and Reddit – We all know Reddit is massive for LLMs, but LinkedIn has also snuck in there and it's just as prevalent.

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