5 Best Marketing Campaigns by Heinz Ketchup

Exploring the clever growth hacks, visual moats, and psychological tricks Heinz uses to stay at the top of the condiment chain.

Top 3 Muse AI Agent Use Cases, CRO Your CTA Button Text, How To Launch A CPG Brand In 90 Days

💎 The gems for marketers from last week

Why AI Can’t Replace Creative Strategy (And How to Win Anyway)

Moving past generic outputs to build campaigns that actually build long-term brand equity.

Wendy's Emo EP, AI Ad Optimization, Hello Fresh's Terrible Clapback, Brand and Performance Marketing Collab

Gems for marketers from last week 9/28/2026

What J.Crew's Cropped Sweater Backlash Teaches Heritage Brands

A deep dive into how J.Crew’s push for Gen Z relevance creates friction with high-LTV buyers

Winning OOH Ads, ChatGPT Ads Webinar, Brands Killin' It On Copy, Payment Links For Freelancers and Creators

Best of the week in marketing for 9/21/2026

Why Brands and Sports Teams Are Turning to Micro-Dramas for Massive Growth

Here is how vertical, episodic storytelling is taking over the traditional campaign model.

Advertising on ChatGPT, Sydney Sweeney Provocative Again, AI Visibility Tool

💎 Best of marketing from last week: Sep 14, 2026

How Starface Made Pimple Patches Cool: The Complete Marketing Strategy

A masterclass in positioning, identity-led branding, and turning functional healthcare into clout.

💎 Traffic Dropped 30% But Targets Didn't, Are Metrics Controlling Your Life?, Find The Overlap In Your Martech Stack

Hidden Gems from last week Sept 8, 2026

SKIMS Marketing Strategy: Kim Kardashian’s Billion-Dollar Brand

How body positivity, high-octane hype drops, and strategic partnerships turned standard solutionwear into a cultural force.

Clever Direct Mail Campaign, Remembering Dolly Parton, What An "Inevitable Brand" Is, Bulk Version Of Google's URL Inspection Tool

Best in marketing of last week Aug 31, 2026

How Salt & Stone Turned Deodorant Into a Status Symbol (Marketing Breakdown)

How high-end design, sensory branding, and organic influencer seeding took a commodity product upmarket

💎 Talking Head Reels Are Dead, Why Proprietary Data Is Your Biggest Moat, Building a Real CRO Program

Best of the week from August 24, 2026

Trust Is the Product: Inside the AI Podcast Startup Betting Against the Hype Cycle

Interview with the founder of Demades: the topic-to-podcast AI platform

💎 New Playbook For Google Ads and Google Analytics, Cartoons for B2B Marketers, Automated Outreach Tool

Best of the week from August 17, 2026

Bloom Nutrition Marketing and TikTok Growth Strategy

A marketing deep dive of Austin's fastest-growing wellness-to-beverage brand

💎 Netflix Traps Man In Billboard, Starbucks' Employee Ambassador Program, How To Build A CRO Strategy, AI Visibility Tool

Best of the week from August 10, 2026

How to Create Viral Ads ft. Harmon Brothers

The agency that made "unsexy" products go viral and stay profitable

💎 Fake AI Ads, "I Messed Up" Tattoo/Interview Fiasco, Why Standing Out Beats Blending In, Create an AI Phone Agent For Every Link

The best of the week in marketing August 3, 2026

The No Marketing PLG Strategy Behind Cursor’s $60B Acquisition

The exact playbook Cursor used to convert cynical software engineers into passionate brand evangelists.

🍔 Burger King Appeals to Boomers, How to Use Humor in Marketing, Interview With Rory Sutherland, Turn Your Content Into Social Posts

Best hidden gems for marketers from last week July 27, 2026

How Poppi Built a Billion-Dollar Soda Brand | Full Marketing Strategy

From a kitchen ACV experiment to a PepsiCo acquisition, here's the marketing behind Poppi's rise

Nobody Wants Your Brand Merch, Brand Positioning Is Now an AI Search Variable, Social Scheduler Across 9 Platforms

How Polaroid Is Winning Gen Z by Rejecting AI and Screens | Polaroid Marketing Strategy

Inside Polaroid's 2026 Marketing Playbook: Nostalgia, Rebellion, Growth