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What You Are Not, Vibe Coding, and a Fitness App
💎 Best of Last Week's Marketing 6/9/2025
Tom Snyder
June 09, 2025
In partnership with
Happy Monday the 9th!
Summer is in full swing, so I hope you’re making the most of it. That reminds me that I need to spend more time in the pool this summer.
Okay, this issue has a few more things targeted for us builders. As marketers, we make a lot of things, but with the rise of vibe coding, we can actually develop our own projects!
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Top Content
🙅 [Article] What You Are Not – Yes, speaking in the positive to your audience is effective, but messaging about what you're not, what you don't do, and who you aren't for can be just as effective.
🤖 [Article] Generative Engine Optimization – That's right, the next evolution of SEO is here. I, for one, hope that the acronym GEO sticks.
🌭 [Interview] How 4 Teens Launched The Fastest Growing Fitness App – CalAI has exploded, but what it just incredible product-market fit, or an intentional growth strategy?
📸 [Podcast] Instagram Failed Until It Made This One Change – This behavioral economics podcast explores how Instagram went from cluttered and barely any users to the powerhouse it is today by making changes that align with user behavior.
Top Apps
🌙 Moonlit | Content workflow builder for SEOs and Content teams
💨 TailwindCSS | Semantic CSS class library so you can easily build with HTML
🖱️ Cursor | AI-powered software development application. Vibe code your own next project.
Meme of the Week
Thanks for reading and I hope you found something useful in it this week 💎
Thanks! ✌🏻
Tom at Marketer Gems
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