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- Formula for Winning Ads, "Buy Now" Hurts Conversions?, Working Agreements for Using AI
Formula for Winning Ads, "Buy Now" Hurts Conversions?, Working Agreements for Using AI
π Best of Last Week's Marketing 2/3/2026
Happy Tuesday the 3rd!
January is over, which means weβre officially 1/3 through Q1 π²
Howβre those marketing plans working out so far?
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Top Content
π [Guide] The Formula of Winning Image Ads β Using a tried-and-true formula to put together image ads saves so much time and is ultimately more effective.
βοΈ [Podcast] Robert Cialdini: "This Sudy on 6,700 Websites Proves My Principle!" β Robert Cialdini (author of Influence) says it's good to be liked.
π€ [Article] How co-creating AI working agreements drives confidence and clarity β The push to "use AI" is ubiquitous, but often vague. The best teams make real progress because they know how to use bounds.
πͺ [Article] The Safe Step Principle: Why βBuy Nowβ Hurts Conversions β Is pushing for conversion too fast actually hurting conversions? Maybe pushing to the next step in the funnel is safer and more certain.
New Apps Added to Marketer Tools
π€ Magic Blocks | Convert more leads with human-like AI sales agents
π Name Combiner | Blend words into creative names instantly β free, fun, and privacyβfirst.
βοΈ AdSoar | Google Ads Spy Tool
Meme of the Week

Thanks for reading and I hope you found something useful in it this week π
Thanks! βπ»
Tom at Marketer Gems

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