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Happy Monday the 10th!

Yesterday was a BIG day in the world of advertising because it was the Super Bowl.

Honestly, football isn’t my thing (I went to see a play instead!), but this is where legacy brands launch new campaigns, deliver beautiful stories, and we get a glimpse into the rising industries (hello, AI ads).

I’ve included a link to the best ads down below!

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Top Content

🎯 [Article] Six Tips on Presenting to the Board of Directors – I once created a beautiful slide deck to present to a VP for a big client. My manager redid the whole thing just before the presentation and the VP ripped into it so hard.

✍️ [Listicle] 14 Best Writing Tools to Increase Your Efficiency – While AI helps, don't overlook many legacy tools that make collaboration, brainstorming, and scheduling easier.

🙏 [Listicle] 20+ Webinar Invitation Emails for SaaS – Getting folks to sign up and show up is hard. Make the details obvious and clear and don't bury the lede.

🤿 [Article] DeepSeek for SEO: Golden Child or Overhyped? – DeepSeek is faster and cheaper, but is it better? Not always. Combine the results with Chinese censorship and recent data leaks and it may just be a flash in the pan.

🏈 [Video] Top Ads of the 2025 Super Bowl – The Super Bowl is the Super Bowl of ads. It's where brands really put thought and effort into creating wonderful ads.

Top Apps

👨‍💼 2PR | All-in-One AI Partner to Easily Create Winning LinkedIn Posts

🤖 Commenze | No-code programmatic SEO tool that helps you launch hundreds of pages without a developer

📝 Learn Copywriting | Daily copywriting practice with ad prompts and AI analysis

Top Newsletters

🪜 The Ladder – Curated weekly news, strategy breakdowns, guides and tools for extraordinary marketers

💡 ThinkWithAI – No fluff, just copy-and-paste instructions, frameworks, prompts, and knowledge feed updates.

🌊 GrowthWaves – B2B growth insights, packed with powerful case studies, trends, and unconventional growth strategies.

Meme of the Week

Thanks for reading and I hope you found something useful in it this week 💎

Now, go get those Valentine’s Day campaigns launched!

Thanks! ✌🏻

Tom at Marketer Gems (LinkedIn)

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