💎 Best of Last Week's Marketing 2/24/2025

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Top Content

😒 [Tweetstorm] Why Most B2B Landing Pages Suck – A simple framework for addressing pain points, communicating value props, and qualifying the audience on your landing page.

🧑‍⚕️ [Article] How to Support Your Team Without Becoming Their Therapist – This is particularly relevant to me because I just started managing people again and I want to make sure I create a safe, but focused work environment.

🛬 [Guide] SaaS Landing Page Best Practices + Examples – Does the messaging hit? Is Sales dropping the ball? Is the nurture sequence overwhelming?

🎤 [Article] What Kendrick Lamar's Super Bowl Half-Time Show Can Teach Marketers – Examine the major lessons in intentionality, branding, and messaging.

🎁 [Listicle] Personalized Gifts to Send Clients That Don't Suck – The holidays are in the rear-view, but there are many other reasons to send personalized gifts to clients. In my previous company, we sent our biggest accounts hand-made decorative (but delicious) cookies with their logo on them!

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