💎 Best of Last Week's Marketing 2/17/2025

Inside are: Better annual review process, Google Analytics skin for better reporting, Who are your creative heroes?

💎 Deep Dive: 🍫Tabs Chocolate

Is sex chocolate actually a thing?

💎 Gems of Last Week's Marketing 2/10/2025

Inside are: Best Super Bowl Ads of 2025, Daily Copywriting Exercises, and Tips for Presenting to the Board of Directors

Deep Dive: 💄 Fenty Beauty

Can celebrity-founders succeed long-term or do they fizzle out?

💎 Gems of Last Week's Marketing 2/3/2025

Deep Dive: 🇳🇱☕ Dutch Bros

A brand doing the opposite in coffee has skyrocketed into popularity

💎 Gems of Last Week's Marketing 1/27/2025

Inside are: How to create a culture of continuous learning, social media KPIs, AI agents for GTM teams

Deep Dive: 🤖 Workamajig

Finally, a tool that *gets* creative teams

💎 Gems of Last Week's Marketing 1/20/2025

Inside are: A twitter thread from a TikTok engineer, copywriting tips for in-group vs out-group psychology, and an app to convert video into all types of text content

Deep Dive: 🤣 Meme Marketing

Can memes sell B2B SaaS? The answer will surprise you.

💎 Gems of Last Week's Marketing 1/13/2025

Inside are: a Social Content Calendar Generator, a New Job Checklist, and Short Form Video Inspo

Deep Dive: 🙅 Misdirection Marketing

Hwo could a brand so big and polished make such a mistake?