- Marketer Gems
- Posts
- GTM Engineering Tool Stack, AI Theatre vs. AI Results, LinkedIn New Features For SMBs, Identify Website Visitors
GTM Engineering Tool Stack, AI Theatre vs. AI Results, LinkedIn New Features For SMBs, Identify Website Visitors
π Best of Last Week's Marketing 2/17/2026

Happy Tuesday the 17th!
January is one of those months that seems to last for 12 weeks, and then now February is over halfway through.
Super Bowl and Valentineβs Day are behind us, and Mardi Gras is here! π
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Top Content
π [Infographic] LinkedIn Dropped 3 New Features β The "Premium All-In-One" plan for LinkedIn is targeted at small business owners, but here's what it includes.
π₯ [LinkedIn Post] The Go-To-Market Engineering Tool Stack Is Insane β GTM Engineering is the hottest thing right now and this roundup of the tool stack is staggering.
πΊοΈ [Guide] Beyond Demographics: How to Build High-Intent Paid Audiences That Actually Convert β Building audiences based on demographics isn't wrong, but it often misses so much nuance about your ICP.
π [Article] AI Theater vs. AI Fluency: The Sneaky Patterns That Hold Back AI Results β I made a LI post last week on this exact topic: that so many people are "talking about" AI or "casually trying" tools, but not making real progress.
New Tools Added to Marketer Tools
π·οΈ AdSpyder | Discover competitor ads, creatives, keywords, and landing pages across platforms.
πΊ Motion Control AI | Animate Characters from Any Video
π΅οΈββοΈ RB2B | Over 100,000+ websites use RB2B to identify the actual people (and companies) visiting their site to turn pageviews into pipeline.
Meme of the Week

Thanks for reading and I hope you found something useful in it this week π
Thanks! βπ»
Tom at Marketer Gems

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